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This case study examines the OP3N game campaign, a six-week joint venture initiative launched on January 22, 2025, by Polemos.io and Buff.game.

Pet owners are increasingly demanding premium, natural, and ethically-produced pet foods. In Australia alone, annual pet food sales exceed A$3.0 billion (2023), with online sales contributing about A$0.8 billion​.

Israel has earned its reputation as the “Startup Nation,” consistently producing world-class technology and innovation. Over the past decade, the country has become a global powerhouse in deep technology and artificial intelligence, attracting billions in venture capital.

Particula operates in the smart toys and connected games industry, a niche at the convergence of consumer electronics, gaming, and educational technology.

Trivian Capital is a leading investment management firm that provides sophisticated, tailored solutions to private investors, institutions, and family offices.

Joyned operates at the intersection of travel technology and social commerce, addressing a growing trend of collaborative online shopping in the travel industry.